LA PAZ – The Bolivian government launched Saturday an awareness campaign among the population living around Lake Titicaca to encourage everyone there to help keep it clean, the state-run ABI news agency said.
The campaign, dubbed “Titicaca, highest and cleanest,” plans to give the communities living around the lake, the highest in the world and shared by Peru and Bolivia, the tools to keep it free from contaminating residues.
“We have to learn to keep the lake clean that is the source of our history and life, in order to have it always as a symbol of our Bolivian identity,” Deputy Environment Minister Cinthia Silva said.
The proposal also aims to improve one of the biggest attractions of Bolivian tourism.
Lake Titicaca currently has one of the lowest water levels in its history because of the lack of rain devastating the Andean nation, so that in recent months the government has been close to declaring an alert because of the drought in the highland plateau surrounding it.